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Most Apps Fail After Release. Here's Why Your App Needs APM - Now!

· 5 min read
Andrea Sunny
Marketing Associate, Appxiom

Imagine this.

You just rolled a major update in your app. It passed QA, went through internal testing, and your team is pumped. Marketing is in full swing. Downloads shoot up. Everything looks perfect!

Until it is not.

Support tickets piling up - weird bugs, login loops, abandoned carts. Reviews dip from 4.8 to 3.2. Your churn rate spikes. You double-check the logs but find zero clues there.

What happened?
You missed the silent killers. The bugs and performance hiccups that only show up after release, in the wild. By the time you notice, users have already jumped ship. And trust me, they don't come back.